12

mar

Making life’s experiences possible

Invacare, the worlds largest manufacturer of technical aids recently changed their logo and colour scheme. When they replaced their old roll-ups they discovered a need for a more wider display but that still could be packed into a handcarried bag.

The need for a wider format was because of the sizes of their products. Invacare manufacturer everything from a hospital bed to a electric powered wheelchair. The basic roll-up is often not more than 1 meters wide which makes the display to disapear behind their products.

The solution was Scene FoldUp with its 3 m wide format and fabric display. Wide enough to cover the length of a bed and also because the display is made from fabric it can easy be packed into a bag the size of a roll-up. The display can also be connected to one another for creating a great sized backdrop for the trade fair.

Scene FoldUp – a fast fabric experience

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Author

Christian Ahlberg is CEO at Maxibit WorldwideAB. I was born 1970, the same year Jimi Hendrix died. I started with Maxibit in the company in 1995 as a designer, and since then I've worked in graphic production, sales, shipping and finally CEO. Before working with Maxibit I started a men's fashion store and was self employed for three years and before that been working as a wood shop teatcher for a year and I also studied at the University of Uppsala. I love outdoor activities such as fishing, skiing, water sports, sailing, skating and of course spending time with my family and friends. If it isn't fun it's not worth it! So start showing your teeth in a big smile every day even if you're wearing brases!

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